GM bets consumers will “subscribe” to Cadillac

General Motors` (GM) Cadillac business is putting a fresh spin on the idea of car sharing that has been around in the U.S. for more than a decade.

The luxury car brand plans to test market a $1,500 per month subscription service in the Fresh York City area embarking on Feb.1 that will provide consumers access to a Cadillac of their choice whenever they want it. Read more